Why Most Startups Fail
And what they need to do to last.
Published in
4 min readSep 2, 2022
Nearly 90% of startups fail after one year. It’s a lot. There are many reasons for this.
Five of the reasons in the top 10 are related to customers, among them the fact of not meeting their needs or having a bad customer design which means not listening enough to their feedback. Or even worse, ignoring them.
